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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play
Last update: 21 Mar 2026 CET
Android iconGoogle Play

Top 20 Ad Mediation SDKs Used in Android Apps on Google Play

We at 42matters have identified the 20 most popular Ad Mediation SDKs leveraged by Android apps available on the Android app market.

Ad Mediation SDKs provide ad network management, ad campaign management, ad format management, and other ad mediation-related capabilities for mobile apps. Developers can use them to integrate ad mediation functionalities into apps that monetize with advertising.

This list is based on our analysis of the millions of mobile applications – and the 2,300+ SDKs they use – that constitute the vast inventory of the Google Play Store. The accompanying data provides readers with a glimpse into the rich mobile application insights generated by the 42matters technology. This data is also available via our APIs, file dumps, Explorer, and SDK Explorer.

The intended purpose of this article is to assist app builders in their search for the perfect Ad Mediation SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. This data collected by our technology may also serve as a useful tool for folks researching the wider mobile app market.

The 20 most widely-integrated ad mediation SDKs:

1st

Google Ads AdMob Mediation Adapters

Check “Google Ads AdMob Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 95.77% have integrated Google Ads AdMob Mediation Adapters. This accounts for 97.09% of app downloads within the ad mediation SDK category.

AdMob Mediation is a feature SDK that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. AdMob Mediation helps maximize your fill rate and increase your monetization by sending ad requests to multiple networks to ensure you find the best available network to serve ads.

Total Apps
579.02k
Google Play
App Share
95.77%
Google Play
Apps
417.20k
Games
161.82k
Total Downloads
876.71b
Google Play
Download Share
97.09%
Google Play
App Downloads
455.66b
Game Downloads
421.05b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapters.

2nd

AppLovin Mediation Adapters

Check “AppLovin Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 19.35% have integrated AppLovin Mediation Adapters. This accounts for 48.17% of app downloads within the ad mediation SDK category.

AppLovin Mediation Adapters is a platform SDK used by app developers to connect multiple ad networks to their app. It serves as an ad network optimizer for developpers looking to increase their ad revenue.

Total Apps
116.96k
Google Play
App Share
19.35%
Google Play
Apps
54.70k
Games
62.26k
Total Downloads
434.98b
Google Play
Download Share
48.17%
Google Play
App Downloads
141.85b
Game Downloads
293.13b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapters.

3rd

ironSource Mediation Adapters

Check “ironSource Mediation Adapters” SDK Insights

Among all apps utilizing ad mediation SDKs, 14.61% have integrated ironSource Mediation Adapters. This accounts for 39.37% of app downloads within the ad mediation SDK category.

ironSource’s mediation platform SDK lets app developers manage their monetization strategies the way they want — whether it’s combining the traditional waterfall model with auto-optimization, managing direct deals and cross-promotion campaigns, or working with an in-app bidding environment.

Total Apps
88.34k
Google Play
App Share
14.61%
Google Play
Apps
32.24k
Games
56.10k
Total Downloads
355.47b
Google Play
Download Share
39.37%
Google Play
App Downloads
67.01b
Game Downloads
288.47b

Use the 42matters SDK Explorer to find all apps that use ironSource Mediation Adapters.

4th

Google Ads AdMob Mediation Adapter for Facebook

Check “Google Ads AdMob Mediation Adapter for Facebook” SDK Insights

Among all apps utilizing ad mediation SDKs, 12.43% have integrated Google Ads AdMob Mediation Adapter for Facebook. This accounts for 26.41% of app downloads within the ad mediation SDK category.

Total Apps
75.15k
Google Play
App Share
12.43%
Google Play
Apps
58.48k
Games
16.67k
Total Downloads
238.47b
Google Play
Download Share
26.41%
Google Play
App Downloads
140.02b
Game Downloads
98.45b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Facebook.

5th

InMobi Mobile Ads

Check “InMobi Mobile Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 9.92% have integrated InMobi Mobile Ads. This accounts for 31.97% of app downloads within the ad mediation SDK category.

InMobi is the world’s leading Marketing Cloud SDK. It drives real connections between brands and consumers leveraging mobile intelligence and technology platforms.

Total Apps
59.95k
Google Play
App Share
9.92%
Google Play
Apps
23.57k
Games
36.38k
Total Downloads
288.70b
Google Play
Download Share
31.97%
Google Play
App Downloads
86.53b
Game Downloads
202.17b

Use the 42matters SDK Explorer to find all apps that use InMobi Mobile Ads.

6th

DT Exchange by Digital Turbine

Check “DT Exchange by Digital Turbine” SDK Insights

Among all apps utilizing ad mediation SDKs, 8.17% have integrated DT Exchange by Digital Turbine. This accounts for 28.90% of app downloads within the ad mediation SDK category.

DT Exchange is a programmatic monetization solution connecting publishers to over 180 top global demand sources representing the world's top brand and user-acquisition buyers. DT Exchange is also known as Fyber Marketplace, or InnerActive.

Total Apps
49.41k
Google Play
App Share
8.17%
Google Play
Apps
15.46k
Games
33.94k
Total Downloads
260.92b
Google Play
Download Share
28.90%
Google Play
App Downloads
51.53b
Game Downloads
209.39b

Use the 42matters SDK Explorer to find all apps that use DT Exchange by Digital Turbine.

7th

AppLovin Mediation Adapter for AdMob

Check “AppLovin Mediation Adapter for AdMob” SDK Insights

Among all apps utilizing ad mediation SDKs, 7.63% have integrated AppLovin Mediation Adapter for AdMob. This accounts for 24.65% of app downloads within the ad mediation SDK category.

Total Apps
46.10k
Google Play
App Share
7.63%
Google Play
Apps
14.77k
Games
31.34k
Total Downloads
222.55b
Google Play
Download Share
24.65%
Google Play
App Downloads
53.83b
Game Downloads
168.72b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for AdMob.

8th

AppLovin Mediation Adapter for Facebook

Check “AppLovin Mediation Adapter for Facebook” SDK Insights

Among all apps utilizing ad mediation SDKs, 7.35% have integrated AppLovin Mediation Adapter for Facebook. This accounts for 23.06% of app downloads within the ad mediation SDK category.

Total Apps
44.45k
Google Play
App Share
7.35%
Google Play
Apps
15.80k
Games
28.65k
Total Downloads
208.25b
Google Play
Download Share
23.06%
Google Play
App Downloads
45.75b
Game Downloads
162.50b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Facebook.

9th

AppLovin Mediation Adapter for Unity Ads

Check “AppLovin Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.80% have integrated AppLovin Mediation Adapter for Unity Ads. This accounts for 21.85% of app downloads within the ad mediation SDK category.

Total Apps
41.13k
Google Play
App Share
6.80%
Google Play
Apps
8.72k
Games
32.41k
Total Downloads
197.31b
Google Play
Download Share
21.85%
Google Play
App Downloads
30.23b
Game Downloads
167.09b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Unity Ads.

10th

Chartboost

Check “Chartboost” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.40% have integrated Chartboost. This accounts for 15.87% of app downloads within the ad mediation SDK category.

Chartboost is a leading in-app programmatic advertising and monetization platform SDK. Chartboost empowers developers to earn high CPMs while connecting marketers to highly engaged audiences through immersive ad experiences.

Total Apps
38.72k
Google Play
App Share
6.40%
Google Play
Apps
14.54k
Games
24.18k
Total Downloads
143.33b
Google Play
Download Share
15.87%
Google Play
App Downloads
24.56b
Game Downloads
118.76b

Use the 42matters SDK Explorer to find all apps that use Chartboost.

11th

Google Ads AdMob Mediation Adapter for AppLovin

Check “Google Ads AdMob Mediation Adapter for AppLovin” SDK Insights

Among all apps utilizing ad mediation SDKs, 6.37% have integrated Google Ads AdMob Mediation Adapter for AppLovin. This accounts for 17.21% of app downloads within the ad mediation SDK category.

Total Apps
38.51k
Google Play
App Share
6.37%
Google Play
Apps
24.61k
Games
13.90k
Total Downloads
155.37b
Google Play
Download Share
17.21%
Google Play
App Downloads
72.09b
Game Downloads
83.28b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for AppLovin.

12th

AppLovin Mediation Adapter for Mintegral

Check “AppLovin Mediation Adapter for Mintegral” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.99% have integrated AppLovin Mediation Adapter for Mintegral. This accounts for 20.72% of app downloads within the ad mediation SDK category.

Total Apps
36.22k
Google Play
App Share
5.99%
Google Play
Apps
6.61k
Games
29.61k
Total Downloads
187.13b
Google Play
Download Share
20.72%
Google Play
App Downloads
30.53b
Game Downloads
156.60b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Mintegral.

13th

Google Ads AdMob Mediation Adapter for Unity Ads

Check “Google Ads AdMob Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.85% have integrated Google Ads AdMob Mediation Adapter for Unity Ads. This accounts for 15.74% of app downloads within the ad mediation SDK category.

Total Apps
35.34k
Google Play
App Share
5.85%
Google Play
Apps
18.27k
Games
17.07k
Total Downloads
142.12b
Google Play
Download Share
15.74%
Google Play
App Downloads
42.00b
Game Downloads
100.13b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Unity Ads.

14th

AppLovin Mediation Adapter for Liftoff Vungle

Check “AppLovin Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.70% have integrated AppLovin Mediation Adapter for Liftoff Vungle. This accounts for 21.12% of app downloads within the ad mediation SDK category.

Total Apps
34.45k
Google Play
App Share
5.70%
Google Play
Apps
7.01k
Games
27.43k
Total Downloads
190.68b
Google Play
Download Share
21.12%
Google Play
App Downloads
35.52b
Game Downloads
155.16b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Liftoff Vungle.

15th

AppLovin Mediation Adapter for IronSource

Check “AppLovin Mediation Adapter for IronSource” SDK Insights

Among all apps utilizing ad mediation SDKs, 5.67% have integrated AppLovin Mediation Adapter for IronSource. This accounts for 19.55% of app downloads within the ad mediation SDK category.

Total Apps
34.25k
Google Play
App Share
5.67%
Google Play
Apps
8.03k
Games
26.22k
Total Downloads
176.51b
Google Play
Download Share
19.55%
Google Play
App Downloads
22.77b
Game Downloads
153.74b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for IronSource.

16th

Google Ads AdMob Mediation Adapter for Pangle

Check “Google Ads AdMob Mediation Adapter for Pangle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.99% have integrated Google Ads AdMob Mediation Adapter for Pangle. This accounts for 14.93% of app downloads within the ad mediation SDK category.

Total Apps
30.15k
Google Play
App Share
4.99%
Google Play
Apps
21.30k
Games
8.85k
Total Downloads
134.85b
Google Play
Download Share
14.93%
Google Play
App Downloads
75.77b
Game Downloads
59.08b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Pangle.

17th

Google Ads AdMob Mediation Adapter for Liftoff Vungle

Check “Google Ads AdMob Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.89% have integrated Google Ads AdMob Mediation Adapter for Liftoff Vungle. This accounts for 16.84% of app downloads within the ad mediation SDK category.

Total Apps
29.55k
Google Play
App Share
4.89%
Google Play
Apps
18.36k
Games
11.19k
Total Downloads
152.03b
Google Play
Download Share
16.84%
Google Play
App Downloads
68.44b
Game Downloads
83.59b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Liftoff Vungle.

18th

Monetization.com

Check “Monetization.com” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.84% have integrated Monetization.com. This accounts for 12.87% of app downloads within the ad mediation SDK category.

Total Apps
29.25k
Google Play
App Share
4.84%
Google Play
Apps
10.80k
Games
18.46k
Total Downloads
116.23b
Google Play
Download Share
12.87%
Google Play
App Downloads
34.03b
Game Downloads
82.20b

Use the 42matters SDK Explorer to find all apps that use Monetization.com.

19th

AppLovin Mediation Adapter for inMobi

Check “AppLovin Mediation Adapter for inMobi” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.51% have integrated AppLovin Mediation Adapter for inMobi. This accounts for 17.47% of app downloads within the ad mediation SDK category.

Total Apps
27.26k
Google Play
App Share
4.51%
Google Play
Apps
5.72k
Games
21.53k
Total Downloads
157.71b
Google Play
Download Share
17.47%
Google Play
App Downloads
27.42b
Game Downloads
130.28b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for inMobi.

20th

IronSource Mediation Adapter for Unity Ads

Check “IronSource Mediation Adapter for Unity Ads” SDK Insights

Among all apps utilizing ad mediation SDKs, 3.95% have integrated IronSource Mediation Adapter for Unity Ads. This accounts for 12.82% of app downloads within the ad mediation SDK category.

Total Apps
23.88k
Google Play
App Share
3.95%
Google Play
Apps
5.87k
Games
18.01k
Total Downloads
115.80b
Google Play
Download Share
12.82%
Google Play
App Downloads
13.12b
Game Downloads
102.67b

Use the 42matters SDK Explorer to find all apps that use IronSource Mediation Adapter for Unity Ads.

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Frequently Asked Questions (FAQs)

How does 42matters collect this data?'

We’ve developed a number of machine learning algorithms that scan millions of mobile and connected TV (CTV) applications on a regular basis. In addition, we collect ground truth app performance intelligence and use this data to build statistical models that estimate the performance of apps for which we do not have ground truth data.

What SDK data does 42matters collect?'

We track over 2,300 of the most popular SDKs integrated in iOS and Android apps. We collect a variety of SDK insights (title, platform, ID, category, and developer website); performance metrics (the number of apps that have installed each SDK, installation and removal trends, and app downloads); market share statistics (including market share per app category); and more!

How can I access 42matters’ SDK data?'

The most direct way is to use our SDK Explorer, which is a visual, web-based research platform that enables you to peruse all 2,300+ SDKs that we track. It’s great for market research, lead generation, competitor analysis, etc. However, more technically-inclined folks might prefer our APIs and File Dumps, which enable you to query info for specific apps or SDKs. You can also use our other research platform (the Explorer) to view integrated SDKs by app.

Can I use 42matters’ solutions to generate app publisher leads?'

Absolutely! We actually wrote about this on our blog. We focused on ad network SDKs, but the examples are applicable to most SDK types. To summarize, you can use the Explorer’s advanced filtering capabilities to home in on best-fit app publishers, leverage the SDK Explorer to see which apps use your competitors’ SDKs, and use our APIs and file dumps to build custom lead generation processes.

What data does 42matters provide on mobile apps?'

A ton! We track 17+ million apps across Google Play, the Apple App Store, Amazon Appstore, Tencent Appstore, and Huawei AppGallery. Our solutions provide access to app details (developer insights, metadata, ASO keywords, contact information, etc.); performance metrics (downloads, MAUs, ratings, reviews, top chart rankings, etc.); technical insights (integrated SDKs, permissions, required capabilities, etc.); content details (categories, genres, IAB categories, content ratings, etc.); compliance information (app-ads.txt, privacy policies, store status, etc.) and much, much more!

Can I use 42matters’ solutions to find SDKs for my app?'

Definitely. The SDK Explorer enables you to sort SDKs by category, identify similar SDKs, analyze SDK reliability, and more. In addition, you can use the Explorer to monitor your competitors, including which SDKs they add and remove, their current tech stacks, and SDK changelogs. This means you use our solutions not only to find the right SDK for a particular purpose, but also which SDKs you might need to keep up with your rivals.