Top 20 Analytics SDKs Used in Android Apps on Google Play
We’ve run the numbers! We used the app intelligence we provide at 42matters to determine the 20 most widely integrated analytics SDKs leveraged by Android apps on the Android app market.
Analytics SDKs help mobile app developers collect and analyze data on how users interact with their apps. They provide a range of features and functionalities, including data collection, data processing, and data visualization, that allow app developers to understand how users engage with their apps and improve user experiences.
In order to compile our rankings, we analyzed the 2,300+ SDKs integrated in the millions of mobile applications that constitute the Google Play Store. This data provides a sneak peak into the rich mobile application insights generated by the 42matters APIs, file dumps, Explorer, and SDK Explorer.
The intended purpose of this article is to assist app builders in their search for the perfect analytics SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. Furthermore, this list provides market researchers with an intriguing look at the prolific and highly malleable data collected by our technology.
The 20 most widely-integrated analytics SDKs:
Google Firebase
Check “Google Firebase” SDK InsightsAmong all apps utilizing analytics SDKs, 99.60% have integrated Google Firebase. This accounts for 98.70% of app downloads within the analytics SDK category.
Firebase is Google's mobile platform SDK that helps you quickly develop high-quality apps and grow your business.
Use the 42matters SDK Explorer to find all apps that use Google Firebase.
Google Firebase Analytics
Check “Google Firebase Analytics” SDK InsightsAmong all apps utilizing analytics SDKs, 73.21% have integrated Google Firebase Analytics. This accounts for 69.40% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use Google Firebase Analytics.
React Native Firebase by Invertase
Check “React Native Firebase by Invertase” SDK InsightsAmong all apps utilizing analytics SDKs, 10.82% have integrated React Native Firebase by Invertase. This accounts for 1.50% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use React Native Firebase by Invertase.
Yandex AppMetrica
Check “Yandex AppMetrica” SDK InsightsAmong all apps utilizing analytics SDKs, 2.93% have integrated Yandex AppMetrica. This accounts for 9.61% of app downloads within the analytics SDK category.
Yandex AppMetrica is the all-in-one install attribution, app analytics, and marketing platform. It's free and unlimited.
Use the 42matters SDK Explorer to find all apps that use Yandex AppMetrica.
Mixpanel
Check “Mixpanel” SDK InsightsAmong all apps utilizing analytics SDKs, 2.79% have integrated Mixpanel. This accounts for 1.19% of app downloads within the analytics SDK category.
Mixpanel is an analytics platform SDK for mobile and web apps that enables businesses to study consumer behavior.
Use the 42matters SDK Explorer to find all apps that use Mixpanel.
Amplitude
Check “Amplitude” SDK InsightsAmong all apps utilizing analytics SDKs, 1.97% have integrated Amplitude. This accounts for 1.95% of app downloads within the analytics SDK category.
Amplitude is a product intelligence platform SDK that helps teams convert, engage, and retain customers.
Use the 42matters SDK Explorer to find all apps that use Amplitude.
Flurry Analytics
Check “Flurry Analytics” SDK InsightsAmong all apps utilizing analytics SDKs, 1.35% have integrated Flurry Analytics. This accounts for 2.20% of app downloads within the analytics SDK category.
The Flurry Analytics SDK provides you with the tools and resources you need to gain a deep level of understanding about your users’ behavior in your apps. Set up advanced analysis of complex events, with metrics, segments, and funnels to better track your users’ habits and performance.
Use the 42matters SDK Explorer to find all apps that use Flurry Analytics.
GameAnalytics
Check “GameAnalytics” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated GameAnalytics. This accounts for 3.08% of app downloads within the analytics SDK category.
GameanAlytics is an SDK that collects, visualizes, and understands your player data all in one platform.
Use the 42matters SDK Explorer to find all apps that use GameAnalytics.
myTracker
Check “myTracker” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated myTracker. This accounts for 2.75% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use myTracker.
Microsoft Clarity
Check “Microsoft Clarity” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated Microsoft Clarity. This accounts for <1% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use Microsoft Clarity.
Singular
Check “Singular” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated Singular. This accounts for 3.29% of app downloads within the analytics SDK category.
The Singular SDK works out of the box to automatically aggregate, enrich, and combine data of various types. From ad networks to attribution, BI, and CRM systems, Singular automatically pulls fresh and granular reports from your sources so you can optimize every part of your marketing funnel without building and maintaining the pipes.
Use the 42matters SDK Explorer to find all apps that use Singular.
Fabric Answers
Check “Fabric Answers” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated Fabric Answers. This accounts for 1.45% of app downloads within the analytics SDK category.
The Google Analytics SDK provides the same features you had in Fabric, and also allows you to integrate your events data with other services in Firebase, such as Firebase Crashlytics and Firebase Cloud Messaging.
Use the 42matters SDK Explorer to find all apps that use Fabric Answers.
Segment
Check “Segment” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated Segment. This accounts for <1% of app downloads within the analytics SDK category.
The Segment SDK is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
Use the 42matters SDK Explorer to find all apps that use Segment.
Matomo Piwik Tracking
Check “Matomo Piwik Tracking” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated Matomo Piwik Tracking. This accounts for <1% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use Matomo Piwik Tracking.
Among all apps utilizing analytics SDKs, <1% have integrated Pendo. This accounts for <1% of app downloads within the analytics SDK category.
Pendo offers software that makes your software better. It helps you deliver better digital experiences for happier and more productive users, accelerate the adoption of software, and create incredible mobile experiences.
Use the 42matters SDK Explorer to find all apps that use Pendo.
CleverTap
Check “CleverTap” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated CleverTap. This accounts for 1.71% of app downloads within the analytics SDK category.
CleverTap is an SDK that combines real-time customer insights, an advanced segmentation engine, and powerful engagement tools into one intelligent marketing platform.
Use the 42matters SDK Explorer to find all apps that use CleverTap.
ThinkingData
Check “ThinkingData” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated ThinkingData. This accounts for <1% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use ThinkingData.
Among all apps utilizing analytics SDKs, <1% have integrated UXCam. This accounts for <1% of app downloads within the analytics SDK category.
UXCam is an experience analytics solution for mobile apps. The UXCam SDK captures every micro interaction on your app, allowing you to replay, analyze and optimize the User Experience.
Use the 42matters SDK Explorer to find all apps that use UXCam.
U-App U-Game AppTrack Analytics by Umeng
Check “U-App U-Game AppTrack Analytics by Umeng” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated U-App U-Game AppTrack Analytics by Umeng. This accounts for <1% of app downloads within the analytics SDK category.
Use the 42matters SDK Explorer to find all apps that use U-App U-Game AppTrack Analytics by Umeng.
mParticle
Check “mParticle” SDK InsightsAmong all apps utilizing analytics SDKs, <1% have integrated mParticle. This accounts for <1% of app downloads within the analytics SDK category.
mParticle is a customer data platform SDK for brands leading the CX revolution. Unify data and simplify partner integrations with enterprise-class security and reliability.
Use the 42matters SDK Explorer to find all apps that use mParticle.
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